Dell Helps Small and Mid-size Businesses Grow Sales and Revenue with Marketing Automation Software from Pardot

Dell is collaborating with Pardot to deliver an end-to-end marketing solution to help small and mid-size businesses generate more revenue through cost-effective, measurable demand-generation programs
Solution includes pre-built integrations into commonly deployed CRM systems and popular social media marketing applications
Includes productized implementation services designed to get marketing campaigns up and running quickly
Dell today announced it is delivering marketing automation software from Pardot as a service to help businesses execute cost effective demand generation programs that are easy to track and measure. The new offering strengthens Dell’s growing portfolio of Software-as-a-Service (SaaS) solutions that help small and mid-size organizations manage and grow their businesses.
“Pardot has developed and delivered a marketing automation solution proven to help small and mid-size businesses grow revenue while reducing costs,” said Paulette Altmaier, vice president and general manager, Dell Cloud Business Software. “Adding Pardot to the Dell Cloud Business Applications family of trusted SaaS applications helps our customers execute cost-effective, measurable marketing programs and campaigns.”
The Dell marketing automation solution comes with productized services designed to help get marketing organizations up and running quickly, and includes services for setting up email campaigns, developing web site forms, and integrating Google AdWords and CRM systems. As with all Dell Cloud Business Applications, this new solution includes pre-packaged implementation services that are designed to speed adoption and time to value.
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